I design products end‑to‑end. From strategy and systems to shipped interfaces, I operate as a senior design partner who eliminates handoff friction and delivers business outcomes directly.

I build products from design to engineering, working end‑to‑end, with full ownership and no handoff waiting.
- 17
- Years in design, since 2009
- 1,200+
- Hours mentoring on ADPList
- €600M
- Capital platform supported at Reneo
My work sits at the intersection of design systems, product strategy, and AI-augmented execution. That combination lets me operate across the full product lifecycle, from defining what to build to delivering prototypes that teams can act on immediately.
I started out in marketing, so brand and graphic design are part of my work too: visual identities, brand guidelines and the pieces that carry them.
What makes my approach different: I do not just design. I build living prototypes, structure component libraries from token level up, write product copy, and use AI tooling to compress weeks of cross-functional iteration into days of focused execution.
I am based in Hamburg and work primarily in English with US and European teams.
Over the past decade, I have built design systems used across multiple products, led UX strategy for software companies, and designed products that directly impacted conversion, retention, and operational efficiency.
I work with international clients through Toptal and directly with companies across the US and Europe.
Operate as a full-stack design partner for US and European startups, owning product definition, UX design, and technical prototyping from brief to shipped product without handoff dependencies.
Build functional prototypes and production-ready interfaces using design systems, no-code platforms (Lovable, Webflow, Framer and others), and AI tooling, compressing what typically requires a cross-functional team into a single, fast execution loop.
Use AI at the right points of the workflow: generating and validating design decisions, accelerating frontend output, and automating data and copy tasks. That becomes speed on every client engagement, without giving up originality in the creative work.
- User Experience Post-graduateUniversidade Anhembi Morumbi2021
- Industrial and Product DesignUSP Universidade de São Paulo2020
- Bachelor of Social CommunicationUniversidade Paulista UNIP2008
Six selected cases. Each one is shaped by what made it a challenge.
Anima
AI companion, 2026A design system for conversation.
Norlu
Travel app, 2026Audit, discovery and new product flows.
Wieldy
B2B SaaS, 2023Three regulated domains in one product.
Scaelife
Healthcare, 2019The brief named the wrong user.
Develop to Green
PropTech, Reneo GroupA product a bank and a contractor read on the same screen.
BlueRidge
Real estate, 2026Design as production economics.
- Toptal
- Reneo Group
- Condo Group
- Exactaworks
- Covered
- Wieldy
- Norlu
- Textmimedia


